Advantages

“Business must run at a profit else it will die. But when anyone tries to run a business solely for profit…then also the business must die, for it no longer has a reason for existence.” Henry Ford.

Advantages when you profile your corporate citizenship.

Recent consumer polls confirm that consumers respond positively to corporate philanthropy.

75 percent of consumers would prefer to make a purchase from a business that supported a charity.
50 percent would be prepared to switch brands.
85 percent urged the business community to promote their involvement with charities and the wider community.

The corporate citizenship of Australian businesses has for too long been kept out of the public eye. Other corporate headline grabbers have tended to dominate the media.
Businesses that fail to alert consumers to their corporate good works are passing up on the chance to enhance their market share and to cement their reputation in the wider community.
(Sources: Brisbane Courier Mail Saturday 11th October 2003 pg. 75 – Älms Inc.”Anthony Marx.
“Cause Related Marketing “A workshop presented at the Bardon Centre, Brisbane, 15th June 2001 - Cavill & Co.)

The next step

Register and list your corporate profile.
About Philanthropy.
Support a local organisation.
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CorporateAssist™

A unique way for your business to say YES to potential customers & to enhance your community profile.

Using the services of FundraisingBuddy, your business outsource to us the unpleasant task sponsorship managers face every day ... saying NO to a worthy cause.